Another week of amazing creativity as our Sweet Salone project continues in full swing. Collaborators in our Sweet Salone project, the amazing designers in As We Grow (AWG) visited Sierra Leone and continued their work here with various counterparts over the last week. Fabrics for new dresses were bought and new accessories for children were designed and developed.
It was extremely interesting to see how much the collaboration between the Icelandic designers and the Sierra Leonean craftspeople has developed since it started 18 months ago. The skills of the craftspeople to follow drawings and prototypes has taken a huge step forward, communication has become so smooth and most importantly is the understanding of how much quality in the production matters!
There has been a lot of creativity in the air over the last few days as ideas have been shared, discussions have taken place and laughter and positiveness has surrounded it all. The Design team has been following up on their previous work with various partners in Sierra Leone under the Sweet Salone project. They have been fine tuning older products and having prototypes of new products made.
A film crew from Iceland who are making a documentary about DesignMarch, the Icelandic annual design festival, have been following them every step of the way.
We are super excited to see the new products come to live!
The aim of our project Sweet Salone is to promote and help develop the field of crafts and design in Sierra Leone, mainly through collaboration with Icelandic designers. To introduce the skillful Sierra Leonen craftspeople who have been our collaborators in this project, we have now produced videos, where they share their work and experience of the collaboration with Aurora.
All the videos on Aurora Foundation’s projects can be viewed at our new Youtube Channel. Please visit and subscribe to our channel!
The Nordic design group 1+1+1 has published an Online Magazine on their collaboration with Aurora Foundation.
Starting in 2017, 1+1+1 have been participating in Aurora Foundation’s Sweet Salone project, teaming up with talented Sierra Leonean craftspeople in creating functional objects made mostly from materials locally gathered in Sierra Leone. The resulting houseware collection called 1+1+1+Sweet Salone was launched at DesignMarch, Iceland‘s biggest design festival last week, notably well received by a large number of guests attending the opening.
1+1+1 is an experimental collaboration between designers from three Nordic countries: Hugdetta from Iceland, Petra Lilja from Sweden and Aalto+Aalto from Finland. In order to examine and re-imagine objects, each studio designs an object consisting of three distinct parts and then randomly assembles them, creating unpredictable combinations. In the new collection, a fusion of sleek Nordic design and rustic African craftsmanship results in exciting new shapes and forms.
The beautiful collaboration with the Sierra Leonean artisans made a big impact on the members of 1+1+1, as is evident from their exquisitely designed Online Magazine which can be seen below.
The 1+1+1+Sweet Salone collection will continue to be for sale in the Geysir Heima design boutique.
Yesterday, a new collection of houseware products made by Sierra Leonen craftspeople and designed by the Icelandic-Swedish-Finnish design team 1+1+1 was launched at DesignMarch, Iceland‘s biggest design festival. The collaboration between the makers and designers is a part of Aurora foundation‘s Sweet Salone project that started in 2017.
The Mengi showroom was packed to the door at the opening, and the products were enthusiastically received by guests and visitors. The cooperation between us, the Icelandic designers and Sierra Leonean artisans, has exceeded our greatest expectations and we look forward to the development of new and exciting products. Already the project has resulted in jobs being created in Sierra Leone, and close-knit ties have been made between a number of designers and artisans in both of Aurora’s operating countries, Sierra Leone and Iceland.
We hereby invite you to the opening of Sweet Salone & 1+1+1 on Wednesday, March 14th at 17:00 in Mengi, Óðinsgötu 2, 101 Reykjavik.
There we will be celebrating a colorful cooperation between the Nordic design team 1+1+1 and craftspeople in Sierra Leone.
1+1+1 is an experimental collaboration between designers from three Nordic countries: Hugdetta from Iceland, Petra Lilja from Sweden and Aalto+Aalto from Finland.
In the new collection of 1+1+1, the fusion of sleek Nordic design and rustic African craftsmanship results in exciting new shapes and forms. Sharing ideas, working together and learning from one another has made a profound impact and, improved lives.
The final result is the combination of joy, hope, knowledge, and friendship, experienced by all those involved.
Mengi will be open during Design March as follows:
Our successful Sweet Salone project revolves around the ongoing collaboration between the very talented designers from As We Grow, Kron by Kronkron and 1+1+1, with a group of inspiring craftspeople in Sierra Leone. The award was proudly received at Grapevine’s award ceremony, by Guðrún Ragna Sigurjónsdóttir from As We Grow, the Sweet Salone Project Manager Sigríður Sigurjónsdóttir, and Regína Bjarnadóttir, the Director of Aurora.
Our heartfelt thanks go to the amazing team of designers and craftspeople that have contributed to the Sweet Salone project with their beautiful collaboration, commitment, and hard work, and to Grapevine Magazine for the very encouraging acknowledgment of rewarding our project with this prize. We can only look forward to the future!
The sales of products designed and produced through the cooperation between Icelandic designers and Sierra Leonean craftspeople has exceeded all our expectations.
The collaboration is a part of the project Sweet Salone, initiated by Aurora Foundation in 2016, in order to build a bridge between the foundation’s two operating countries; Iceland and Sierra Leone.
The already produced collections consist of clothes and accessories designed for adults and children, as well as children’s toys. Part of the production is already sold out and orders have been placed for more.
Following the initial visit of designers from the labels Kron by KronKron and As We Grow to Sierra Leone, the Icelandic-Finnish-Swedish design team 1+1+1 started the second part of the Sweet Salone project with their visit in November 2017. We are excited to see the outcome of the collaboration of 1+1+1 and the Sierra Leonean artisans, to be premiered at Iceland’s main design festival DesignMarch, in the month of March 2018.
But for now, we at Aurora Foundation extend our very best wishes for a happy holiday season!
We are extremely grateful for the warm attention we received at the double opening of Aurora’s Sweet Salone project and Sense of Place photo exhibition, marking the 10th anniversary of the Foundation. As a part of Aurora’s Sweet Salone project, design studios KronKron and AsWeGrow collaborated with craftspeople in Sierra Leone, in creating collections of clothes, toys and accessories.
At the opening, the KronKron showroom was packed to the door, and the products very well received by all guests and visitors. The cooperation between us, the Icelandic designers and Sierra Leonean artisans, has exceeded our greatest expectations. We look forward to new products being developed, resulting in more jobs being created in Sierra Leone, and closer ties knit between the two countries Aurora operates in; Sierra Leone and Iceland.
The Sweet Salone products will continue to be for sale in the KronKron boutique at Laugavegur 63B. For further information about the project and items, please contact Aurora Foundation at email@example.com
To celebrate the 10 year anniversary of Aurora Foundation we invite you to the opening of SWEET SALONE, Wednesday 15th November at 6:00PM in KronKron Laugavegur 63 (entrance is from Vitastigur).
We will be celebrating a colorful collaboration between two Icelandic design labels, Kron by KronKron and As We Grow, with local crafts people in Sierra Leone.
We wholeheartedly believe that through sharing ideas, working together and learning from one another we can make a profound impact and improve lives.
An exhibition of photographs, Sense of place, by Birta Ólafsdóttir will open at the same time. The photographs depict the atmosphere of various workspaces of Aurora’s collaborators in Sierra Leone in a compelling way.
In these photographs she chose moments of tranquillity to communicate the action. One perceives the time before and after the photograph is taken. While no one is there we feel the presence of the people who work here and the aura they leave behind. The atmosphere is the subject of these photographs, an abstract phenomenon that exists in endless variations and reveals everything without a single word.
The exhibition will be open until 15th January 2018.
Aurora Foundation is very excited about its new project, building a bridge between designers and crafts makers in Iceland and Sierra Leone. It has been an absolute joy to see our partners collaborate, discuss, take on new challenges and create something new.
Our Icelandic partners are Kron by Kron Kron and As We Grow and in Sierra Leone we work with over ten talented designers and crafts makers with huge potential and strong work ethic.