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Design and music are among the strongest tools we have to express our feelings and emotions, our political views and culture. As the creative process emanates from the deepest part of a person’s soul, these art forms have an impact on people from all cultures throughout the world.
Aurora’s daughter funds, Kraumur Music Fund and Aurora Design Fund, were founded with this in mind. These funds have supported numerous young designers and musicians to make their debuts or to continue newly established carriers, thus making a visible impact on the music and design scene in Iceland.
Read more about the funds on their websites.
Aurora’s core values
Courage Creativity Positivity Integrity
vision
We believe in the free and creative spirit of the mind
Our vision is to nurture and cultivate this spirit in order to improve and enrich people’s lives
mission
We aim to be a dynamic catalyst in development and culture, by executing projects that provide a robust and permanent boost to communities
Development is about transforming the lives of people,
not just transforming economies
Joseph Stiglitz, Making Globalization Work